N.Y. GBS Law § 206-A

§ 206-a. Advertising of rates for motels and motor courts. No person\nengaged in the business of furnishing public lodging accommodations in\nmotels and motor courts shall:\n (a) post or maintain posted on any outdoor or outside advertising sign\npertaining to such establishment, that may be seen from a public highway\nor street, any rates for accommadations in such establishment unless the\nsign shall have posted thereon both the minimum and maximum room, or\nother rental unit rates, for accommodations offered for rental. All\nposted rates and descriptive data on such sign shall be in type and\nmaterial of the same size and prominence.\n (b) post or maintain posted on such outdoor or outside advertising\nsigns rates for accommodations in any such establishment unless there\nare available in any such establishment, when vacant, accommodations for\nimmediate occupancy to meet the posted rates of such advertising signs.\n (c) post or maintain outdoor or outside advertising signs in\nconnection with any such establishment relating to rates which shall\nhave thereon any untrue, false, fraudulent or misleading representations\nor statements as to any matter whatsoever.\n Advertising signs stating the rate per person and bearing the legend\n"and up" shall not be deemed to comply with the provisions of this\nsection.\n Any person who violates any of the provisions of this section shall be\nguilty of an offense and subject to a fine of not more than fifty\ndollars.\n